Return of the Max: the Recovered Joys of Maximalist Luxury

Almas May 9, 2018 4:30 pm - 5:30 pm

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Nicolas Chemla – lumierenoire

Bucking the trends forecasts of austerity and minimalism as the only acceptable form of good taste, maximalist design is making a come back and luxury brands are embracing boldness, baroque and unapologetic passion as ingredients of an ever bigger wow effect . Through a list of recent examples from the world of luxury, design and fashion, Nicolas Chemla, author of “Luxifer, why are we possessed by Luxury” (Editions <eguier) and “Anthropology of the Boorish Bourgeoisie” (Lemieux Editeur), reveals the fundamental luxury truths behind this trend.