A performance-oriented Brand Director with more than 22 years of experience worldwide( France, UK, Japan, Russia & CIS, Middle East) in luxury goods (cosmetics, fashion accessories, gastronomy, leather goods, fine watches & jewelry). Specialist of defining and implementing successfully strategies in a high end & international environment.
Company : IWC Schaffhausen, part of the Richemont group, a leading Swiss Watch Manufacturer, was created in 1868.
Portugieser, Portofino and Pilot are the most renowned collections.
Iconic timepieces as Portugieser Siderale, Portugieser Perpetual Calendar and Big Pilot are legends within the watchmaking industry.
IWC Schaffhausen has nine boutiques in the Middle East with a flagship in Dubai Mall.