Nicolas is an international brand strategist and a writer.
He graduated from HEC Paris and has an MA in Social Anthropology from SOAS in London. After 20 years with the best global advertising networks (BETC, TBWA and Grey) and award winning campaigns for Absolut, Chivas, Coca Cola, AirBnB, Roche Bobois, Sofitel, L’Oreal, P&G, Lacoste, Nicolas has published a critically-acclaimed, thought-provoking book, “Luxifer: why are we possessed by Luxury”. His latest essay “Anthropology of the Boorish Bourgeoisie” (2016) has been widely applauded and called an “electoral prophecy” by Liberation.