Mark Bohn is a consumer-obsessed and analytically-driven digital commerce and strategy executive with over 12 years of professional experience leading business growth and development across multiple areas, focused on digital commerce and including international business, retail, strategic planning, business analytics, and brand management.
Currently, he is a member of the Converse Western Europe Leadership Team as Head of Strategy. Leading the development and strategy of Converse in Western Europe with digital as the driving force for growth.
His previous experience includes developing and leading the retail business for the Men’s Training and NFL categories driven by Nike.com and extended into Nike stores throughout Europe, restructuring the Europe Digital Analytics team to bring data-driven consumer insights to the forefront to better serve consumers through Nike.com in Europe, driving the global strategy for expanding Nike.com around the world surpassing USD $1 billion in total annual revenues, launching two of the top-performing categories for Amazon in Canada, developing Whirlpool’s strategic alliance with P&G while managing the Amana brand, and creating a new channel of growth for Gap Inc.
Mark lives in the Netherlands with his wife and their four children.