Wake up to the waves or stare at the skyline – your choice!

    Mandarin Oriental Jumeira opens its doors on February 18 – the brand’s first foray into the Middle East – and the luxury hotel is pulling out all the stops. The luxury hotel features 256 keys, including 78 suites and 178 spacious rooms It has seven F&B options including a brassiere-style restaurant called “the […]

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How’s ‘confident and ambitious’ Bentley driving sales in the region?

  Firas Kandalaft, Head of Marketing and Communications, Bentley Middle East, talks demand for luxury car brands in the region and unveils the marque’s electric car strategy. Low oil prices and global macroeconomic factors are affecting the luxury goods market, including cars, in the Middle East. Given this background, how do you see the performance […]

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Volvo driving its brand forward in the Kingdom

    Premium car maker Volvo recently announced its partnership with Nahwasharq Co. Ltd. as its official importer for Saudi Arabia. ”Established in 2007, Nahwasharq Co. Ltd. specializes in dealership operations for the premium, sport-luxury and ultra-luxury segments, and is also the official dealer for Swedish hypercar marque Koenigsegg Automotive AB. Your next car might […]

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Saudi Vision 2030: what region’s businesses need to know

      Saudi Vision 2030 has the potential to attract $1 trillion in inward FDI over the next 15 years, according to experts. The vision outlines Saudi Arabia’s ambitious transformation plans, and aims to create a diversified economy underpinned by an invigorated private sector. Even if only partially realised, it would create significant business […]

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Will VR bubble burst and machines converge with humans

While the hype might suggest otherwise, virtual reality (VR) won’t become mainstream in 2017. However, its industrialization will start to gather momentum. VR has already been used as a training tool in medicine, and we will begin to see more innovative VR-enabled medical applications in the coming months. This will pave the way for assisted […]

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