Pr & Marketing Consultant
Dima Ayad started her career in marketing, overseeing the development of over 90 restaurants, bars, and entertainment concepts. She realised a gap in the market in fashion to cater for all shapes and sizes and soon after created her eponymous label Dima Ayad since 2011. Dima then changed careers and continued to build on niche marketing as one of the founding members of The Modist in a PR and Marketing capacity. Dima now consults for various business including 11 Honore a luxury size inclusive website.